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9/14/12

Over the Top

Recapping on New York Fashion Week 2012, the masterpieces the designers churn out season to season, never cease to amaze me. These works of art they send down the runway become the forecast for what the masses will be adorning in just a few months to come. These visionaries, in a way, have come full circle in the past decades and become experts at delivering a message, a trend so enforcing, that manufacturers can't wait to create their own version of the garments at a more affordable price for the fast fashion and off the rack stores.
One thing, however, really made its own impacting impression on myself and the media as Fashion Week rolled on, that is 'Street Style.'  Street Style became the tag line for many tweets, posts and blogs through the correspondence from the Lincoln Center.  When I arrived on the first day, in my BCBG Spring 2012 day dress, the photographers couldn't get enough. They asked me which show I was off to, who I was wearing and who made my purse and shoes. The next day, I began to realize the trick, the more outlandish and "fashionable" the outfit, the more likely you were to get photographed and the more likely to gain exposure. This was no new concept by any means to the industry and media. Anna Dello Russo, famed stylist, and Lady Gaga seem to solely thrive by this method.  
There is nothing wrong with this formula of manipulating the media to maximize one's acclamation, it is merely playing to the grand scheme.  This explains why, as media and press reported daily on the New York Fashion Week Street Style, as each day would pass, the outfits of the attendees would become more elaborate and more embellished. 
I actually enjoyed the steady increase of fashionable outfits that continued to grace the timeline's and digital pages of Glamour Magazine and Harper's twitter. For me, the trend gave me ideas on how to prepare for next year's event. Maybe it will even be a practice I adopt for this year's Fashion Week LA in October!

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